
Self-Expression First; Profit Second
When I meet with a new client, I clarify early that I do not offer marketing and publishing strategy as explicit editorial services. Why on earth would I say such a thing, you might wonder, and what use to a client are my editorial skills, when book publication or increased website traffic is almost certainly an end goal?
It’s a great question, and I’d like to explain from two perspectives the method behind my mad passion to empower you by not prioritizing marketing.

You and your ideas are on a journey
The day you loosed your ideas from the confines of your mind, you embarked on an adventure.

Poco a poco, querido escritor
“Little by little, dear writer”
Growing up, and for much of my adult life, I did not have a good relationship with adversity.
I had ambitions like anyone else, creative and otherwise. I often set out in pursuit of my goals with great passion and anticipation. Sadly, setbacks and inner demons — the worst of which was the abiding conviction that I was not allowed to succeed, that it would be a disaster if I did, and that I was alone in this travail — routinely defeated me. More accurately, owing to these beliefs ingrained in me from a young age, I chose to be alone and defeated.
Some rebellious part of me has always been discontent with this disastrous way of life.